"They can copy your name & logo but not your results."
OFFER ENDS FEBRUARY 28TH, 2025 - SEPTIC SALES TSUNAMI® - 5 SPOTS MAX..
Pay us one time, No recurring fees,
No retainers, Set up in 2 days,
Sales KPIs met or you don’t pay. *
LIMITED TIME OFFER: Pay us one time, No recurring fees, No retainers, Set up in 2 days, Sales KPIs met or you don’t pay.*
Attract & Convert Your Ideal Excavation, Demo & Septic Jobs!
The excavation industry has been underserved for too long when it comes to quality marketing that drives consistent results to the bottom line. See the difference partnering with an excavation marketing agency that's dedicated to your business. Do you really want the "generalist marketers" to trial and error on your dime?
Introduction: The Cost Challenges Facing Septic Contractors
Running a septic business isn’t for the faint of heart. Every day, you juggle tight schedules, rising costs, and unpredictable challenges. Whether it’s unexpected equipment breakdowns or the constant need to find new clients, it can feel like there’s always more money going out than coming in.
You might be wondering if there’s a way to break the cycle—to make your business run smoother, cut costs, and grow your bottom line. That’s where AI (Artificial Intelligence) comes in. While it might sound complicated or expensive, AI is quickly becoming a practical tool for businesses like yours. The question is: What does it cost, and can it actually help you save money?
At Excavation Marketing Pros, we understand the tough decisions you face. That’s why we’ve created this guide to help you understand how AI works, how much it costs, and how to budget for it without breaking the bank. Let’s dive in.
AI, or Artificial Intelligence, refers to smart computer systems that can analyze data, learn patterns, and make decisions faster than humans. It’s not about replacing your crew—it’s about using tools that can make your job easier and more efficient.
Think of AI like the GPS in your truck. It helps you get where you’re going faster and with fewer wrong turns. In your septic business, AI might mean tools that help you predict maintenance needs, create accurate job quotes, or even find the best leads for new clients.
For septic contractors, AI can assist in several key areas:
Optimizing how you schedule jobs.
Preventing expensive equipment downtime.
Helping you provide faster, more accurate estimates.
Improving customer communication through automated systems.
One of the hardest parts of running a septic business is pricing jobs accurately. Underestimate, and you lose money. Overestimate, and you risk scaring away potential clients. AI can analyze past projects, material costs, and market data to help you create estimates that are fair, accurate, and competitive.
AI chatbots can handle basic customer inquiries, like scheduling service or providing FAQs, freeing up your team to focus on more complex tasks. These tools can work 24/7, ensuring you never miss an opportunity to connect with a potential client.
Downtime is costly. AI-powered predictive maintenance tools can monitor your equipment, spotting problems before they turn into expensive breakdowns. For example, sensors on your pump trucks or excavation tools can send alerts when parts need servicing.
AI tools can analyze your schedule and recommend the most efficient routes and job orders. This helps you reduce travel time, fuel costs, and wasted hours, ultimately allowing you to take on more jobs.
The cost of AI tools varies widely, depending on what you need. For basic scheduling or customer management tools, you might spend $50–$100 per month. More advanced tools, like predictive maintenance systems, can cost thousands upfront for sensors and equipment.
Even the best AI tools are useless if your team doesn’t know how to use them. Budget for training sessions or onboarding support, which might cost $500–$2,000, depending on the complexity of the tool.
Most AI software operates on a subscription model, with monthly fees ranging from $50 to $500, depending on the features. Be sure to factor in annual maintenance costs or software updates, which can add a few hundred dollars a year.
Some tools require hardware upgrades, like sensors for your equipment or faster computers to run the software. It’s also wise to budget for troubleshooting or IT support as you integrate AI into your operations.
By catching issues early, AI tools can save you thousands in emergency repair costs. For example, predictive maintenance systems might alert you to a small pump issue before it causes a complete system failure.
AI doesn’t replace your crew—it enhances their productivity. By automating repetitive tasks like scheduling or invoicing, your team can focus on higher-value work, allowing you to get more done without adding extra labor costs.
AI-powered CRM (Customer Relationship Management) tools can track leads, send follow-ups, and even automate marketing emails. This means less time spent chasing clients and more time closing deals.
Start by identifying your biggest pain points. Are you losing money to equipment downtime? Struggling to keep up with customer inquiries? AI is most effective when it’s solving a specific problem.
You don’t have to dive in headfirst. Many AI tools offer scalable plans, so you can start small and upgrade as your business grows. Look for solutions that match your current needs but have room to expand.
AI can be an investment, but it doesn’t have to break the bank. Start with tools that deliver the highest ROI, like predictive maintenance or CRM software. Budget for both initial setup and ongoing costs.
Once you’ve implemented AI, track the savings and benefits it delivers. Are you taking on more jobs? Reducing repair costs? Use this data to adjust your budget and decide whether to invest further.
AI isn’t for everyone—but it’s worth considering if you’re looking to reduce costs, improve efficiency, and stay competitive. The key is to start small, test the waters, and focus on tools that address your biggest challenges.
At Excavation Marketing Pros, we believe in helping businesses like yours thrive by embracing smart, practical solutions. Whether you’re ready to dive into AI or just exploring your options, we’re here to help you navigate the path forward.
The septic industry is evolving, and AI offers a way to stay ahead of the curve. While it requires an initial investment, the long-term savings and efficiency gains can make it well worth your time and money. By starting small and budgeting smartly, you can leverage AI to build a more profitable, streamlined business.
AI isn’t the future—it’s the now. Are you ready to take the first step?
You don't Need To Train Us On your Business.
You Will See results Fast.
You Will Have a Trusted partner.
"I have received value from Excavation Marketing Pros and would highly recommend them. Their online marketing has brought me in a tangible ROI with quality leads from Facebook, Google ads and SEO. I love using their sales pipeline and the organization of my new sales system. They do a great job keeping in contact with me on a regular basis and our communication has been clear. I would recommend them to any excavation companies serious about taking their business to the next level online.
Sincerely, William Wilson - Rockridge General Engineering & Excavation"
Get Found!
You can sell more of your top residential money makers by effective excavation marketing for the services like the ones you see below.
What if your business started showing up in the search listings getting highly qualified traffic and leads for your premium services such as:
✔️Residential Excavation
✔️Driveways
✔️Pool excavations
✔️Backhoe work
✔️Concrete flatwork, driveways, sidewalks
✔️Daylighting/Underground utilities
✔️Paving
✔️Demolition
✔️Dirt & Gravel Road Construction
✔️Land Clearing/Forestry mulching
✔️Pond Excavation, Pond Construction
✔️Septic tank installations and repairs
✔️Septic Pumping
✔️Land Remediation / Land maintenance
✔️Lot clearing
✔️Site Work
✔️Road Grading
✔️Road Building
✔️Dozer work
✔️Full Site Preparation
✔️Site Reclamation
✔️Ditch and Berm construction
✔️Sewer Repairs
Based on the excavation services above there are literally hundreds of variations to show up for. All you got to do is tell us the jobs you want, let us do the rest including filtering out the jobs you don't want. Now that you got the idea, what if you compound all that new exposure in all your local surrounding areas where you operate...
Customer ROI Tracking!
THE OLD WAY: "Yeah, I guess it's working because my phone rings sometimes."
THE NEW WAY: You will see PROOF, DOLLAR for DOLLAR where your leads are coming from, customers are coming from and your cost to acquire a new customer from each marketing channel along with YOUR TOTAL RETURN ON INVESTMENT! This way you can make smarter decisions with your business based on factual numbers .
When I ask: "So how many leads are coming from SEO or Facebook Ads or Google Ads or social media?"
The common answer most excavation company owners tell say is, "I got no idea." When asked, "How many new clients are coming from each marketing channel?" The response is almost always, "I got no clue."
Do you think you ought to know?
You will have set up for you the right systems for excavation contractors so you'll know EXACTLY where each client comes from, COST PER LEAD and ultimately your COST TO BUY A CUSTOMER FROM EACH MARKETING CHANNEL! Armed with that kind of information helps you make better decisions for your business with less stress and headaches.
Skyrocket Excavation Sales!
Why should people hire your excavation company instead of your nearest competitor? The common answer we hear is, "Because I'm honest and provide a good service."
The thing is every excavation, demolition, septic, land clearing contractor and guy with a skid steer in your local area claims the SAME EXACT THING. What you need is a "USP." -Unique Selling Proposition.
Your story will be told to set yourself apart from the rest.
You'll be given proven CTAs "Calls To Action" based on current test data of what's working and the latest excavation marketing trends to compel your ideal dirt customers to want to hire you for the EXACT SERVICES YOU WANT TO SELL MORE OF!
"What If You Started Actually Showing Up For Your High Value Excavation & Septic Services That You Want To Do At Precisely The Exact Moment Your Potential Customer Wanted To Hire You?"
How Would That Impact Your Business?
Would you pay off your existing equipment?
INCREASE SALES WITHOUT THE STRESS HAVING TO MANAGE THE EXCAVATION MARKETING ON YOUR END.
Your Experts In Excavation Marketing👷
You want someone who knows the residential excavation or septic business... We get in, take action for you fast and produce the results you want based on your goals of where you're at and where you want to go.
YOU OWN AN EXCAVATION COMPANY AND WANT MORE RESIDENTIAL OR COMMERCIAL PROJECTS. SO LET'S PUT TOGETHER A CUSTOM MARKETING STRATEGY FOR YOU TO GET THE RESULTS YOU REALLY WANT.
Excavation & Septic Company Marketing Strategies That Actually Work ⚙️
Are you ready to take your Excavation Company to the next level? Lets discuss your goals and get to know you and your business. Then we will put together a custom and detailed Excavation Accelerator Blueprint specific to your needs. You keep the blueprint whether we're a match to work together or not. $397.00 Value - Free for a limited time!
OUR MOTTO: If We Can't Make Your Excavation Company Money, We Don't Deserve Yours!
When you work with Excavation Marketing Pros® you'll see that we're results driven, straight to the point and get the job done. Here's what you'll love about us:
Fast Results, We'll Simply Plug You In To What Works... No Trial & Error!
Dedicated Account Manager... Unparalleled Customer Service Because We Love Our Customers & Treat Your Business Like it's Our Own.❤️😊
What Makes Us Different?
Proven PPC Ads For Excavation
Tapping in to the power of paid ads for excavation is a smart move. You'll have a carefully crafted a Google Ad campaign to get your phone ringing in days... not weeks or months.
Bullseye Targeting For Your Ideal Clients
You can eliminate all the stress, trial and error for you... not to mention all the wasted time and money by trying "Generalist Marketers" or piecing together strategies on Youtube.
Web & Lead Analytics
You'll always know where your next client is coming from and have a predictable system in place for getting your ideal excavation clients ON DEMAND.
Client Acquisition Analysis
Watch us lower your cost to acquire a new customer over the first 90 days using a methodical approach, data analysis and Artificial Intelligence. In plain English... You'll be able to see lower cost leads through smart decision making and systems for your business, which in turn generates a lower cost to acquire a customer. You'll be able to see the numbers and track all this in our Excavation Lead Connector App.
Reputation Management Earns Excavation Companies
It's bidding a race to the bottom if your reputation doesn't hold weight! The stronger your reputation the more you can charge for your services. High ticket clients want to see a solid reputation before spending big money, right? So instead of bidding lower prices then your competitors to get jobs why not increase your profitability by proactively increasing your 5 Star Reviews? You'll have a have a unique & proprietary excavation reputation management system.
Identifying Your Super Power Then Promoting it.
Every excavation business is unique with it's own strengths and weaknesses. In our first discovery call, You'll have a new identity that sets you apart from your competitors and know how to tell your story to attract clients. Get ready to skyrocket sales to new levels based on Unique Selling Propositions, Seasonal Promotions and Calls to Action that are guaranteed to yield a strong return on investment.
I Do My Own Marketing In House: Why is that?
Is it the best use of your time as the CEO or for your in house team?
Do you like doing it? Is it profitable? Do you know your cost per lead? You would probably agree most excavation business owners are better equipped at doing excavation rather than marketing.
I Can't Grow Past Where I'm At/I Can Handle The Work I Got!: Mark Cuban said it best, "Sales Cures All Problems In Business." There's always pain in growth. With more income you can afford to hire the best talent for your business. The only way to get more income is to sell more services, buy better machines, invest in better systems and so on. One way to increase profitability and scale is by doing less excavation work. By actually restructuring your service offers based on your most profitable excavation services that you can knock out the fastest. By having us target your most profitable excavation work you can complete the fastest, you trim the fat and become a lean power house. If that makes sense, book a call with us.
How Long Will It Take To See Results Marketing My Excavation Company?: We can get most campaigns running in 7-10 business days. With some marketing like paid ads, the leads can start flowing in at that moment. But a transformation in your business will not happen over night. You'll see a custom plan based on your goals when you schedule your call.
I Tried A Marketing Agency Before/Lead Company/SEO Company [insert thing you tried here]: It's disappointing when that happens. Sorry to hear that. Did the company you worked with actually specialize in excavation and septic businesses? That's a major difference. They just aren't equipped because they don't have the specific data or experience in the industry like serving your type of business. So in turn they must trial and error everything on your dime... But not us!
Excavation Marketing Pros™
All Rights Reserved
Excavation Marketing Pros is a Licensed trademark with serial numbers:
98026399, 98095462, 98070982
*
*Any and all guarantees will be discussed on our call and formalized in writing. Average time to setup of 2 business days depends on pre-existing client online assets, certain restrictions apply.
Facebook
Instagram
X
LinkedIn
Youtube
TikTok