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We Help Excavation Businesses Providing Septic Services To Grow Their Businesses🚀Through Effective Business & Marketing Systems⚙️


In the dynamic world of business ownership, particularly within the excavation and septic industries, the journey from operator to leader is often fraught with challenges. Many entrepreneurs find themselves bogged down by the day-to-day, struggling to scale effectively while maintaining a healthy work-life balance. Below we break down the core principles of business growth and leadership, drawing insights from an experienced EOS implementer and applying them directly to excavation and septic contractors who want to grow without burning out.
Here is a podcast with Justin Maust about EOS:
The Foundation of Success: Discipline and Operating Systems
At the heart of sustainable business growth lies discipline. Success loves discipline. This is not merely about working long hours or pushing harder than the competition. It is about implementing structured processes that enable a team to operate cohesively and efficiently.
Most excavation and septic contractors are operator first, leader second. They know how to run equipment, solve drainage problems, install systems correctly, and manage jobs in the field. But scaling a company requires a shift in mindset. It requires committing to an operating system that keeps the business from depending entirely on the owner.
Many entrepreneurs have never fine-tuned a system for their business. They rely on experience and hustle. That works for a while. But as revenue grows, so does complexity. An operating system provides a framework that helps businesses achieve clarity, focus, and accountability.
Three core pillars drive a healthy operating system.
Vision means everyone is on the same page about where the company is going. Your foreman, office manager, estimator, and crew leaders should all understand your revenue targets, profit goals, ideal job types, and long-term direction.
Traction means increasing focus, discipline, and accountability so that every team member contributes to achieving that vision. This shows up in clear quarterly priorities, measurable targets, and consistent follow-through.
Health means building a cohesive, functional, and united leadership team. The health of the leadership team dictates the health of the entire company. If leadership is fractured, the crews feel it immediately.
The Critical Shift: Letting Go and Empowering Others
One of the hardest lessons for growing contractors is learning to let go. Many business owners believe nobody can estimate like them, sell like them, or protect margins like they can. That belief becomes a bottleneck.
Growth requires shifting from being the sole doer to becoming a leader who delegates and elevates. Letting go does not mean lowering standards. It means building systems strong enough that standards are maintained without your constant involvement.
Delegation without structure creates chaos. Delegation into a clear system creates scalability. That system should include documented processes, defined expectations, and measurable outcomes.
If you want freedom and long-term growth, delegation is not optional. It is essential.
Overcoming Bottlenecks: The Role of an Operating System
Removing the owner as the bottleneck requires more than deciding to delegate. It requires something solid to let go to. An operating system provides structure, agreed-upon processes, and accountability mechanisms that allow delegation without losing control.
Key components of a strong operating structure include clear priorities that focus the team on what matters most in the next 90 days.
An accountability chart that defines who owns what. If everyone is responsible, no one is responsible. Clear ownership reduces confusion and finger-pointing.
A scorecard that tracks key numbers weekly. In excavation and septic businesses, that might include leads generated, estimates sent, close rate, revenue sold, gross margin, jobs completed, production days scheduled, and cash balance. Weekly numbers provide an early warning system.
A structured meeting cadence that keeps everyone aligned. Meetings should be focused, consistent, and built around solving real issues rather than reporting updates.
When these pieces are in place, the business begins to run on structure rather than personality.
The Entrepreneurial Pain Point: People Problems
A large percentage of business problems are people-related. This shows up as drama, underperformance, culture misalignment, or simple mediocrity.
Many leaders avoid addressing people's issues directly. They fear conflict or discomfort. But tolerating dysfunction is the same as endorsing it.
If you tolerate sloppy installs, weak communication, missed deadlines, or margin erosion, you signal that those standards are acceptable.
Strong companies are built on clear expectations and honest conversations. Addressing problems early prevents long-term damage to culture and profitability. High-performing teams require accountability, not avoidance.
Cultivating Trust and Alignment Under Pressure
Everything great is uphill. Excavation and septic contractors face constant pressure from weather, labor shortages, equipment breakdowns, permitting delays, and fluctuating material costs. Under that pressure, trust and alignment matter even more.
Leaders must model the discipline they expect from their teams. Consistency in meetings, numbers, expectations, and communication builds trust.
True success goes beyond revenue. It includes doing work you enjoy, working with people who align with your values, making a meaningful difference for clients, being compensated appropriately for your expertise, and having time for your family and personal passions.
A thriving business should enhance your life, not consume it.
The Daily Grind: Habits for Clarity and Accountability
To navigate growth effectively, contractors must develop habits that create clarity.
Daily planning is one of the simplest but most powerful tools. Starting the day with a clear list of top priorities keeps you proactive rather than reactive. Without intention, you default to firefighting.
Weekly clarity breaks are equally important. Taking one hour away from calls and job site noise to think strategically can transform decision-making. Use that time to evaluate margins, review team performance, assess systems, and plan improvements.
Without space to think, you remain stuck in the operational weeds.
The Cost of Tolerating Mediocrity
Whatever you tolerate, you endorse. This applies to hiring, pricing, job execution, customer communication, and financial discipline.
If you tolerate low margins because you believe your market will not pay more, you reinforce that belief. If you tolerate poor performance from team members, you reinforce that standard.
Courageous leadership requires confronting uncomfortable realities. Discipline in hiring, pricing, and accountability separates companies that grow from those that plateau.
Redefining Business Growth: Beyond Revenue to Legacy
Many contractors say they want higher revenue. But the deeper goal is often freedom, stability, and legacy.
A business that depends entirely on the owner has limited value. Buyers and successors look for documented systems, a capable leadership team, consistent margins, and operational independence.
Building a legacy means creating a company that can run without you. That requires systems, structure, and leadership depth.
The Takeaway: Discipline is the Key
Sustainable business growth and a fulfilling entrepreneurial journey are built on discipline. Not hype. Not shortcuts. Not talent alone.
Discipline in meetings.
Discipline in numbers.
Discipline in hiring.
Discipline in delegation.
Discipline in confronting problems.
Discipline in protecting margins.
By embracing structured systems, empowering others, addressing people issues directly, and committing to consistent accountability, excavation and septic contractors can move beyond survival mode.
The goal is not just more trucks or bigger jobs. It is building a company that produces profit, stability, and freedom while creating long-term value.
That transformation begins when the owner decides to stop operating the business alone and starts leading it with intention.
Get Found!

We help excavation companies selling septic services to get more of their top money making services by getting found on search engines for those services. Learn more how to market your septic services.
Just imagine how it would impact your septic business showing up in the organic search listings getting all the FREE clicks and high ticket leads for your services like:
✔️Leach Field Repair & Replacement
✔️Line Repair
✔️Tank Repair/Replacement
✔️Inspections
✔️Pumping
✔️Jetting
✔️Effluent Filter Clean/Change
✔️Sewer Line Inspection
✔️Field Aeration (Fracking)
✔️Baffle
✔️Add bacteria
✔️Pump Repair
✔️Filter Replacement
Now compound that exposure in all the local surrounding areas where you operate...
Better yet, just focus on the ideal jobs you want more of and ONLY compound septic leads for those!
That's just organic SEO... You can also dominate the Google Maps 3 Pack. The Google Maps section gets the lion-share of all the calls and contain your reviews and phone number.
Customer ROI Tracking!

We track everything and will show PROOF to you DOLLAR for DOLLAR where your septic customers are coming from and your cost to acquire a new customer! This way you can make smarter decisions based on factual numbers .
"So how many leads are coming from your website or Facebook Ads or Google Ads?"
The common answer most Septic Biz owners tell us is, "I got no idea." When asked, "How many new clients are coming from each marketing channel?" The response is almost always, "I got no clue."
Don't Worry... We got you! We know how to set up the right systems for septic companies so you'll know EXACTLY where each client comes from AND the COST PER LEAD and COST PER CUSTOMER from EACH MARKETING CHANNEL! Armed with that kind of information helps you make better decisions for your business with less stress and headaches.
Skyrocket Septic Sales!

Why should people hire your Septic company instead of your nearest competitor? The common answer we here is, "Because I'm honest and provide a good service."
Look, every septic company in your local area claims the SAME EXACT THING. What you need is a "USP." -Unique Selling Proposition.
We will give you one to tell your story and set yourself apart from the rest.
We'll give you proven CTAs "Calls To Action" based on current test data of what's working and the latest septic marketing trends to compel your ideal septic customers to want to hire you for the EXACT SEPTIC SERVICES YOU WANT MORE OF!
INCREASE YOUR SEEPTIC SERVICE SALES WITHOUT THE STRESS OR EXTRA WORK ON YOUR END.
Your Septic Service Marketing Experts In Online Marketing 👷
We know the excavation business and septic services are part of that for many in the industry. Many of our clients are involved in excavation, septic, land clearing and demolition. They're just like you and need help marketing all those services. When we wake up each morning we ask ourselves the same question, "How can we get better results for our excavation clients?" -We've gotten really good at answering that specific question! We get in, take action fast and produce the results based on your goals of where you're at and where you want to go.

Septic Marketing Strategies & Systems That Really Work⚙️
Does your excavation company provide septic system installs? Lets discuss your goals and get to know you and your business. Then we will put together a custom and detailed Excavation Accelerator Blueprint specific to your needs. You keep the blueprint whether we're a match to work together or not. $397.00 Value - Free for a limited time!

Our Motto

If We Can't Make Your Excavation Company Money, We Don't Deserve Yours!
When you work with Excavation Marketing Pros® you'll see that we're results driven, straight to the point and get the job done. Here's what our septic clients love about us:
Fast Results, We'll Simply Plug You In To What Works... No Trial & Error!
Dedicated Account Manager... Unparalleled Custom Service Because We Love Our Customers❤️😊
100% Accountability - We offer a $1MIL Revenue Guarantee.
Meet The CEO

Septic System Marketing Services

Proven Septic Ad Campaigns
We'll put together well thought ad campaigns on major platforms like Google and Facebook to drive septic leads. Then we'll have systems in place to filter out leads and follow up so you only get the best leads.

Bullseye Targeting For Your Ideal Septic Clients
We can eliminate all the stress, trial and error for you... not to mention all the wasted time and money by trying "Generalist Marketers" or piecing together strategies on Youtube.

Web & Lead Analytics
You'll always know where your next client is coming from and have a predictable system in place for getting your ideal septic clients
ON DEMAND.

Cliennt Acquisition Analysis
Watch us lower your cost to acquire a new septic customer from the web using methodical data analysis based on your cost per lead and cost per customer.

Reputation Management
It's bidding a race to the bottom if your reputation doesn't hold weight! Your high ticket clients want to see a solid reputation before spending tens of thousands of dollars, right? So instead of bidding lower prices then your competitors why not increase your profitability by proactively increasing your 5 Star Reviews? This way you give high value clients peace of mind and a justifiable reason to want to invest more to hire THE BEST.

Unique Selling Proposition
It may feel like you're selling a commidty. We'll learn your story and tell it in a way to attract high quality jobs using unique selling propositions, offers, promotions and more. Get ready to skyrocket sales to new levels based on seasonal promotions that are guaranteed to yield a strong return on investment.


Here2Help, LLC dba Excavation Marketing Pros™
All Rights Reserved
ADDRESS: 19046 Bruce B. Downs Blvd., # 1045, Tampa, FL, 33647
Excavation Marketing Pros is a Licensed trademark with serial numbers:
98026399, 98095462, 98070982
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*Any and all guarantees will be discussed on our call and formalized in writing. Applies only to Septic Sales Tsunami Program, New Clients Only. Cetain restrictions may apply. Average setup time of 2 business days depends on pre-existing client online assets. See earnings disclaimer.
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